ENROLLMENT OPEN THRU 10/30 **ENROLLMENT EXTENDED THRU 11/4!!!**

Let’s turn your social media into a magnet for your dream clients!

In just 6 weeks, you'll go from feeling overwhelmed with social media to having a clear plan that reflects your personality, connects with your ideal clients, and gets you in front of the right people—so you can confidently grow your brand with ease.

You are your brand—let’s make sure it shows!

I’m here to help you get clear on how to represent yourself and your business through social media content that feels fun, authentic, and truly YOU. This course is designed to cut through the chaos and give you the tools to show up confidently on social media, connect with your ideal clients, and have some fun while doing it! 

Let’s be real: you’re a sparkly unicorn, babe! ✨🦄✨ This course will help you show up as the most authentic version of yourself, turning that uniqueness into a powerful marketing superpower.

Before I give you full scoop 🍨 on my social media content strategy course,
let's make sure it's a  good fit for you! 

This course was created for the busy biz owner (whether you're running a full-time business or a side-hustle) who dreams big and wears all.the.hats.  

She’s creative, open-minded, maybe a little messy 🥴, and she has a story to tell but isn’t sure how to do it in a way that feels authentic without losing her voice.

She wants to make the marketing shift from clusterf*ck to clarity.

any of this sound familiar?

➟ You’re posting on social media with no real strategy, just winging it and hoping for the best.

 ➟ You feel overwhelmed trying to juggle everything in your business, and you wish there were an easier way to market yourself without burning out.  

➟ You know marketing is important, but let’s be real—it’s not your favorite thing, and you’d love some guidance to make it less of a headache.  

➟ You don’t feel fully connected to your content and wish it represented YOU better.  

➟ You spend way too much time stressing over what to post, what images to use, and what to say—sometimes it feels like you’re spinning your wheels for nothing.  

➟ You’re sooo not into dancing on camera just to get attention. 🥴  

➟ And if we're being real, you might even worry that someone else is already doing what you do… maybe even better?

Sound about right?
Then you're in the perfect place, my friend.

Welcome to my super-cool (if I do say so myself) digital course that will take you from feeling stuck and stressed to confident and clear when it comes to creating and implementing a social media strategy that feels like YOU.

"You are in the best hands with Alycia!!! She’s an amazing designer (she did my logo) and a super fun and knowledgeable educator (I took her course), but I have to say that my favorite way to work with Alycia was our brainstorming and collab sessions on Voxer (I signed up for the VIP option in her course - HIGHLY recommend).  

She is literally MAGIC when it comes to bringing your brand to life. I would send her multiple 15min streams of conscious/brainstorming voice texts, and she would reply with the most thoughtful and VALUABLE feedback! She helped me see in a whole different way and literally took my ideas to another level!! It was like I was throwing a bunch of paint at the wall and from my messy paint collage, Alycia would miraculously connect and weave the paint splats into a beautiful tapestry. She helped me see the full picture, literally bringing my brand to life right before my eyes!!  

I’m forever grateful for my time with Alycia. She’s helping my dreams come true, and I can’t wait for the next collab!"

Quincey Miller • The Corporate Oracle

So... how will this course help you?

In this course, you’ll build a social media strategy that not only saves you time but also feels completely aligned with who you are. You’ll finally have a clear plan for what to say, how to say it, and how to reach the people who truly get you—without feeling overwhelmed or lost in the process.

Your 3-Step Path to Social Media Confidence

1
ENROLL

Take the first step toward clarity and confidence in your social media by securing your spot in the course. You'll have instant access to the Welcome Module, private Facebook community, and everything you need to get started. The first learning module comes out 11/1.

2
LEARN & DO

Dive into the core content, where you’ll discover how to define your audience, clarify your messaging, and create a strategy that aligns with your personality. You’ll work through actionable lessons, transforming your content along the way as you implement what you learn.

3
WATCH THE MAGIC HAPPEN

By the end of this 6-week course, you'll have a complete social media content strategy that reflects who you are and connects your brand with the right people. Your content will start working for you, attracting those kindred spirit clients you’ve been dreaming of!

This Course is a Perfect Fit for You if:

You’re a solopreneur who’s tired of feeling overwhelmed and scattered with your social media content.

You want your marketing to feel more like you and less like a chore, but you’re unsure where to start.

You’re craving a strategy that connects you with the right people—those dream clients who really get you.

And if that’s you, guess what?
You’re exactly where you need to be. This course was created for entrepreneurs like you who are ready to stop winging it and start showing up with confidence, clarity, and ease.

You’ve got this!

By the end of this course,  you will have...

1

Gotten yourself more organized with all this “marketing stuff,” so it feels way less chaotic.

2

Defined your target audience and learned how to create content they actually care about.

3

Injected more of your personality into your content, making your marketing feel more authentic and fun.

4

Developed a mix of content pillars that go beyond just selling, helping you engage and connect.

5

Made your feed aesthetics more cohesive with your brand and personality.

6

Planned months of content in one sitting, saving yourself tons of time and stress.

7

Mastered how to squeeze the most out of one piece of content to make life easier.

8

Encouraged meaningful conversations on your account and learned how to engage with others.

"Alycia has sparkles in her DNA ... Alycia’s marketing skills are bar none, she lives and breathes creativity, and I’ve learned more than I ever thought I would about all things business from her. Personality is huge for me when I look to collaborate with someone - Alycia is not only friendly and professional… she’s funny, authentic 100% of the time, and not afraid to go against the grain to create actual magic ✨ Design, social media, marketing strategy, educating, encouraging…she does it all & then some."

Kaitlyn Cerrato • Operations Strategist

Imagine this... 💭

You confidently share your story and message through social media, knowing it truly reflects who you are.

Your content consistently connects with your kindred spirit clients, making them feel seen, heard, and excited to work with you.

You no longer waste hours stressing over what to post or how to engage your audience—you have a clear plan that actually works.

Social media feels fun and authentic, instead of like a chore, because your personality shines through in everything you share.

You’ve built a community of loyal followers who genuinely connect with your brand and can’t wait to see what you’ll share next.

3 Things Students Love Most About This Course...

More Time for What Matters

You’ll spend less time stressing over social media and more time focusing on the parts of your business (and life) that you truly enjoy.

Confidence in Your Voice

You’ll finally feel comfortable showing up as your true self, knowing that your content resonates with your audience and reflects who you are.

A Business That Feels Like YOU

Instead of feeling like you’re forcing your marketing, your business will feel more aligned with your values, making it easier to attract the right clients and enjoy the process.

"After the first time chatting, I knew my brand was in the safest hands. Alycia LISTENS, provides insight and creates a lot of fun in the process. Not only did I feel understood but she took my vision to greater heights. I call her the fairy godmother of my business because what she does is truly magic."

Emily Griffith • Life Coach & Owner, felt Write

ENROLLMENT IS OPEN!

Choose the option that feels right for you:

Self Study Enrollment


  • LIFETIME ACCESS to the materials.
  • 4 training modules full of video lessons, delivered over 4 weeks (+ 2 bonus weeks dedicated just for implemention)
  • Support & additional training in a private Facebook community
  • Downloadable worksheets and additional resource materials to further engage you and deepen your understanding 
  • and much more!
SIX MONTHLY PAYMENTS OF $76
(total of $456)
OR THREE MONTHLY PAYMENTS OF $146
(total of $438)
OR A ONE-TIME PAYMENT OF $397  

⭐️ VIP Enrollment ⭐️


You get everything in the Self Study level, plus:

  • Weekly group coaching Q&A sessions on Zoom with fellow VIPs
  • A one-hour private strategy session with me on Zoom to chat about whatever you'd like
  • 3 months of 1:1 access to me on Voxer for check-ins, questions, etc
  • An adorable custom-designed coffee mug to fuel your marketing momentum!
SIX MONTHLY PAYMENTS OF $191
(total of $1146)
OR THREE MONTHLY PAYMENTS OF $366
(total of $1098)
OR A ONE-TIME PAYMENT OF $997

⭐️ VIP level premium benefits ⭐️

Weekly group coaching Q&A sessions on Zoom

Once a week, you will hop on Zoom with me and your fellow VIPs to share and discuss, brainstorm, and/or help detangle whatever's stuck.

Whether that’s content topics or system struggles, accountability, or even just the mindset shifts that can help calm the chaos of marketing anxiety.

In group coaching, you get to learn from the experiences of others just like you!

a one-hour private strategy session with me

You’ll have an opportunity to schedule a private one-hour strategy session with me where we can chat and brainstorm about whatever you'd like. You'll also get a video of our session that you can keep.

I call these sessions Empower Hours and my clients absolutely love them. It's a safe space where you can speak openly about your business and ask questions.

Let's have a private Zoom date!

1:1 access to me via weekly office hours on Voxer

Voxer is a free Walkie Talkie-style messaging app for your smartphone with live voice, text, photos and more.

VIPs will have Voxer access to me for quick questions for 3 months!

I will respond within 48hrs during my Voxer office hours: M-F, 10a-5p ET.

This is like having me right in your back pocket for 3 whole months!

And this freaking adorable mug that I custom-designed for you, will be shipped right to your door if you enroll as a VIP. Let it fuel your marketing momentum!

"My experience with Alycia could not have been better … she heard my unique work/social media challenges, was able to explain them back to me in a way that made me better understand them, and gave me ideas I could start on immediately! Alycia just sees the web/social ecosystem in a way that only a talented expert could.  She not only helped me understand how I could effectively build my brand online, but she also made it feel much more doable (and a lot less scary!) I honestly can't recommend her enough, and I will definitely be back with future project needs.”

Madeline Orton, Emmy-winning documentary filmmaker and journalist

No matter which enrollment option you choose,
here's what's waiting for you inside the course:

 MODULE 01: Who The Heck Am I Talking To? 
(aka, the Discovery + Research Phase)

As Springsteen would yell: “IS THERE ANYONE ALIIIIIIIIVE OUT THERE?!!” 🎤

In this first module, you’ll dive into the crucial (but often skipped) step of identifying and understanding your ideal clients. You’ll walk away with a clear picture of who you're creating content for, where to find them, and how to speak their language in a way that connects.

  • MODULE HIGHLIGHTS:
  • Define exactly who your ideal client is (and learn to think like them). 
  • Discover where your audience hangs out and what they care about. 
  • Position yourself as the solution to their needs and pain points.
  • Strategically spend your time connecting with them, so every effort counts. 
  • Downloads and resources to deepen your understanding.
 MODULE 02: What the Heck am I Saying and Why? 
(aka, the Planning + Ideation Phase)
“Today you are YOU, that is truer than true. There is no one alive who is Youer than You.”  ― Dr. Seuss

Now that you know WHO you’re talking to, it’s time to figure out WHAT to say. In this module, you’ll create messaging that reflects your brand’s personality, resonates with your audience, and feels like YOU. We’ll also help you nail down content pillars and visuals that align with your brand, so everything feels cohesive and intentional.
  • MODULE HIGHLIGHTS:
  • Get more comfortable with self-promotion by embracing your unique personality.
  • Define your brand voice and online persona.
  • Select content pillars so you always have go-to topics (no more scrambling!).
  • Begin curating your visual world/aesthetics to create a brand "magazine".
  • Tips on stock photography, Canva templates, and more
  • Downloads and resources to deepen your understanding.
 MODULE 03: When & How the Heck Do I Get it Out There? 
(aka, the Creative + Publishing Phase)
"Done is better than perfect" will become your mantra in this module!

Here, you’ll learn how to organize, plan, and publish your content with ease. Say goodbye to feeling overwhelmed and hello to clear, creative processes that work for you. We’ll dive into time-saving methods like batching, repurposing, and creating multiple pieces of content from just one.
    MODULE HIGHLIGHTS:
  • Organize and gather your existing assets to simplify content creation. 
  • Create a content calendar using my “work backwards” method. 
  • Learn the balance between informational and promotional content. 
  • Write captions, design graphics, and share photos using my favorite hacks. 
  • Master batching, repurposing, and squeezing the most out of one piece of content. 
  • Downloadable worksheets and additional resources to keep you on track.
 MODULE 04: How the Heck Do I Help Get it Seen? 
(aka, the Reach + Engagement Phase)
Social media isn’t a soapbox—it’s a dinner party!  🌮🌮🌮 

In this final module, you’ll learn the ins and outs of engagement. We’ll cover strategies to boost your visibility, build connections, and encourage interaction. The goal? Create conversations, not just conversions, and turn your audience into your biggest advocates.
    MODULE HIGHLIGHTS:
  • Optimize your social media presence to make it easy for people to find and connect with you.
  • Learn different types of engagement and how to encourage it. 
  • Engage with others to build relationships and grow your community. 
  • Create an “engagement routine” that feels doable. 
  • Analyze your results to measure success and adjust your approach. 
  • Downloadable worksheets and additional resources for ongoing growth.

Enroll today and you get these EXTRA bonuses (free with purchase!)

6 weeks of live Q&A’s with me inside our  
members-only Facebook group

$597 value

This private Facebook group is exclusive for students of the Fall 2024 class of Content Strategy Doesn’t Have to Suck, which means everyone is on the same path as you. 


You’ll be able to ask questions, go deeper on lesson areas where you might be getting stuck, network with fellow solopreneurs, and a whole bunch more!


You’ll get:

  •  6 weeks of live Q&A sessions with me! Each week, you’ll be able to pre-submit questions in advance and I’ll be host a weekly live broadcast session where I help you get unstuck so you can keep things moving with better understanding of what you’re learning. 
  • Course section comments: This is where/how you’ll be able to pre-submit questions for each course module as it’s released (which I’ll then be able to answer in my weekly live Q&A sessions). This is also a great way for us all to engage together directly about the content you’re learning in that specific section. 
  • Calendar of important events (such as when each course module will be released, when the live Q&A’s will take place, and more). 
  • A supportive and fun community of fellow students who are taking the course right alongside you, who you can chat with and encourage and learn from – and know that you’re not alone. Maybe you’ll even find an accountabil-a-buddy?! 
  • Connection with like-minded peers who are all working towards the same desired end result: the move from clusterf*ck to clarity via the creation of a content strategy that doesn’t suck. 

The Ultimate Social Media Marketing Checklist Bundle
The easiest way to keep track of it all!

I've compiled your social media marketing tasks and broken them down into a daily / weekly / monthly / quarterly / yearly list structure that will help you take back control of your social media presence and actually get results.

Value= Priceless

Content Caboodle: Simplify your content creation 
with this done-for-you kit of social media assets!

Includes these done-for-you goodies: Customizable Canva templates for your social media graphics, 150+ content prompts for you to make your own, & a resource roundup for where you can source stock photos for your content

$297 value

Lead Magnet Magic Kit: Your step-by-step resource to finally start
building your email list and creating an irresistible reason for people to subscribe.

Includes: Email Quickstart Guide - a step-by-step guide to launch your email marketing journey with confidence,  25 Lead Magnet Ideas - a curated list to inspire ideas that attract your ideal subscribers, and Customizable Canva Template – Easily design a lead magnet to make joining your list a no-brainer!

$297 value

AI Success Set: Master ChatGPT for Business and Beyond

The AI Success Set gives you everything you need to turn ChatGPT into your personal business assistant! You’ll get easy-to-follow guides on how to train ChatGPT, along with tailored prompt templates for social media, email marketing, daily planning, and brainstorming. Made for overwhelmed solopreneurs, this set simplifies your marketing, organizing, and content creation so you can get more done with less effort—leaving you free to focus on the work you love most.   

$297 value

PLUS:

  • Email updates from me over 6 weeks of course. 
  • A private online portal where you’ll login to access your course lessons & materials. 
  • Downloadable worksheets and additional resource materials in each module to further engage you and deepen your understanding. 
  • A completion certificate to celebrate when you’ve gone thru all of the modules. 
  • Some fun playlists full of some of my fave music to listen to while you work… different vibes, different themes!  
  • Access to the course modules, lessons, and materials for the lifetime of the course – including any time I may update it in the future… you’ll get access to the most-current version for the lifetime of the course.

"I had the pleasure of first working with Alycia on my musical BE MORE CHILL at Two River Theater, where she handled all online marketing for the show. I can confidently say that she is the most talented person I have ever dealt with in a marketing capacity at a theater. The content she created for the show was so in line with the spirit of the material and so fun, surprising, and electrifying that it engaged the cast and creative team as well as the fans ... The show is currently experiencing a huge of amount of success amongst online fan communities and a large part of that fandom is centered around content created by Alycia. She is simply the best - cool, brilliant, fun, and generally badass.”

Joe Iconis, Tony-Nominated Composer & Lyricist

Are you excited yet?!

To recap, here’s just a few of the awesome goodies I’ve got waiting for you inside:

🔸 4 implementation modules teaching you everything you need to experience the shift from sucky to successful when it comes to the what / why / how of creating a content strategy that feels true to you.

You’ll learn how to get clear on better representing yourself and your products/services through your content. You will go from feeling frantic and frustrated to feeling calm and confident in knowing WTF is ahead, by creating a snazzy strategy that connects with your customers and infuses your posts with your personality. I even carve out specific time for you to do the actual work!

🔸 How to define and understand more about your target customer (and how to find them and make content that will resonate with them).

So many people skip this crucial step – but not you, my friend! This piece is literally the foundation you NEED to create content that connects with your audience and builds your know / like / trust factor – all while using your unique voice. Literally everything else springs forth from here!

🔸 My proven process for developing your brand’s persona, content pillars, and aesthetic world so that your hot-off-the-presses content strategy feels like an extension of who you are.

Because you are your brand, and YOU are what makes your business what it is.

🔸 Guidance on creating engagement so your content actually gets seen...

...and you’re not just shouting into the void like that mountainside gopher that went viral.

🔸 Three of my absolute favorite time-saving strategies for content planning

...seriously, this part alone is magic!      

…all in a way that doesn’t suck.

Everything listed above
(including the bonuses) adds up to

OVER $2800 IN VALUE!
But you can join today for just...

Self Study Enrollment


  • LIFETIME ACCESS to the materials.
  • 4 training modules full of video lessons, delivered over 4 weeks (+ 2 bonus weeks dedicated just for implemention)
  • Support & additional training in a private Facebook community
  • Downloadable worksheets and additional resource materials to further engage you and deepen your understanding 
  • and much more!
SIX MONTHLY PAYMENTS OF $76
(total of $456)
OR THREE MONTHLY PAYMENTS OF $146
(total of $438)
OR A ONE-TIME PAYMENT OF $397  

⭐️ VIP Enrollment ⭐️


You get everything in the Self Study level, plus:

  • Weekly group coaching Q&A sessions on Zoom with fellow VIPs
  • A one-hour private strategy session with me on Zoom to chat about whatever you'd like
  • 3 months of 1:1 access to me on Voxer for check-ins, questions, etc
  • An adorable custom-designed coffee mug to fuel your marketing momentum!
SIX MONTHLY PAYMENTS OF $191
(total of $1146)
OR THREE MONTHLY PAYMENTS OF $366
(total of $1098)
OR A ONE-TIME PAYMENT OF $997

"Alycia has done wonderful things for my business and brand. In the few months we've been working together, I've had many customers commenting on my social media and website upgrades. On top of that, Alycia [is] SO easy to work with- [she takes] the time to truly understand you and your brand, and it's clear [she cares] about [her] clients' success."

Laurelyn Pearson
Owner, Wish Upon a Jar

 “Alycia is not only smart (because she is!), she also shares her wealth of knowledge/her years of experience. She is always helpful, patient, giving, kind... And she's creative! 

Her thinking is out of the box and I appreciate that! You can't get better."

Amy Tipton
Freelance Editor, Feral Girl Books

 "Having a brainstorming session with Alycia is like having a virtual creative coffee catch up with a good friend. In addition to her enthusiasm, she brings years of experience and her unique perspective to the table ...
I am looking forward to consulting with Alycia again in the future and catching up not only over coffee but getting a creative buzz!"

Corinne Schaefer
Founder, Creative OPERAtions

BTW, I’m proud to offer a risk-free
14-day money-back guarantee! 

I totally get it—this is a big investment, and investing in your business can be nerve-wracking. As a small business owner myself, I’ve been where you are. I know what it’s like to juggle bills, feel overwhelmed by options, and hesitate to spend money on something without a safety net. That’s why I’m offering you peace of mind with a risk-free 14-day money-back guarantee.

You’ve got nothing to lose.

I’m inviting you to take my course for a spin, kick back, and see what you think. By Day 14, you’ll have access to the first two modules, meaning you’ll have already defined your target audience and developed your content pillars. That gives you a solid taste of what this course is all about before you commit to the rest.

I’m so confident that you’ll love the experience that I’m happy to offer this guarantee. All I ask is that you give it a real shot. If you do, and you honestly feel it’s not the right fit, just let me know by Day 14. I’ll gladly issue a refund—no hassle, no homework, no proof required. We’re all adults here, and I trust you.

If you’re not feeling it, simply reach out, and I’ll either help you find clarity or issue your refund. Easy as that!

"I cannot recommend Alycia enough. First of all, and most importantly, she knows her stuff. She is incredibly knowledgeable about social media platforms and how they work, and very skilled at creating content that is eye-catching, fun, and informative - and she knows how to tailor the content to particular audiences. She's full of fantastic ideas, and executes them from start to finish with talent and skill. In addition to this, she is a joy to work with. Easygoing, kind, and always fun to be around, she's the kind of collaborator who can make an idea ten times better than what you had imagined in your head. I've recommended her many times, and I will continue to do so - I can already pretty much guarantee that once you work with her, she will fast become your secret weapon."

Anika Chapin • Director of Artistic Development at Signature Theatre

Self Study Enrollment


  • LIFETIME ACCESS to the materials.
  • 4 training modules full of video lessons, delivered over 4 weeks (+ 2 bonus weeks dedicated just for implemention)
  • Support & additional training in a private Facebook community
  • Downloadable worksheets and additional resource materials to further engage you and deepen your understanding 
  • and much more!
SIX MONTHLY PAYMENTS OF $76
(total of $456)
OR THREE MONTHLY PAYMENTS OF $146
(total of $438)
OR A ONE-TIME PAYMENT OF $397  

⭐️ VIP Enrollment ⭐️


You get everything in the Self Study level, plus:

  • Weekly group coaching Q&A sessions on Zoom with fellow VIPs
  • A one-hour private strategy session with me on Zoom to chat about whatever you'd like
  • 3 months of 1:1 access to me on Voxer for check-ins, questions, etc
  • An adorable custom-designed coffee mug to fuel your marketing momentum!
SIX MONTHLY PAYMENTS OF $191
(total of $1146)
OR THREE MONTHLY PAYMENTS OF $366
(total of $1098)
OR A ONE-TIME PAYMENT OF $997

"Alycia GETS her clients - she is SO thorough, creative, and SO much fun to work with. I cannot say enough great things about her. I can't imagine anyone else would have seen what I needed clearer than she could, because I couldn't put all the things together that were in my brain when it came to this project ... I’m so excited to be working with Alycia again with the new course she’s creating. I’m always grateful for her help and guidance when it comes to the authenticity of my brand and how to present myself. There was no way I would be missing the launch of her first class. I needed to be in on it!"

Dr. Stephanie Huth Lipnicki, DACM, LAc • Owner, Natural Alternatives Center for Wellness

Got some more Q’s?
Here's some more A’s:

A: Absolutely! I’ve designed this course specifically for busy solopreneurs like you. The lessons are bite-sized, so you can fit them into your schedule whenever you have a few moments. Plus, with 6 weeks of access (4 weeks of lessons + 2 extra weeks for implementation), you can work at your own pace. You’ve got this!

A: The first implementation module (MODULE 1: Who The Heck Am I Talking To?) will be uploaded into your course portal on Monday, November 4, 2024. The modules will be released to you weekly for 6-weeks.  

A: When you enroll, you’ll get an email that will grant you immediate access to login to the online course portal, where a welcome module will be waiting for you to watch right away! The welcome module will go over some orientation info, as well as instructions on how to join the students-only Facebook community so you can jump right in and get to know your classmates! The first implementation module (MODULE 1: Who The Heck Am I Talking To?) will be uploaded into your course portal on Monday, November 4, 2024. The modules will be released to you weekly for 6-weeks.

A: The program is designed for self-study, so there is no perfect answer here. Though the modules are released one week at a time (to keep things streamlined), you can work as much or as little as you like and as you’re able. I do work in some implementation periods for you as well, but it’s a good idea to try to give yourself some “admin time” or office hours each week to prioritize working through the materials. Maybe that’s 1 hour a day, or 2 hours a week, or 5 days of 20 min chunks, etc… find the timing that works for you, because when you actually block it out on your calendar, it feels more real. And remember you’ve got access to the materials for the lifetime of the course!

A: Yes, I believe it can! This course is perfect for people who feel overwhelmed or unsure about using social media for business. I’ll walk you through the content strategy development process step-by-step, so you can feel confident, organized, and ready to share your message in a way that feels true to you. Trust me—by the end, you’ll be surprised at how comfortable and fun it can be!

A: This course is geared more towards the intermediate level student, but beginners will benefit from this as well because it’s your opportunity to totally kick things off on the right foot! Folks who use more advanced or technical strategies in their business marketing may find that they are a bit too far ahead of what I’m teaching here to fully benefit, though I firmly believe that revisiting the foundation of your strategy and developing content that feels more like you is never a bad thing!

A: Congrats to you on having some team support in your biz! I am confident that you (and your small but mighty team) will be able to learn from so much of what I’ll be teaching inside this course, and you’ll be able to collaborate with them to implement many of these concepts! It’s designed for a solopreneur who is swamped and stretched for time, but I bet you’re those things, too! 😉

A: Yes! The live Q&A sessions will be recorded and will remain inside the private Facebook group so you can watch them whenever you’d like.

A: Being totally honest, there is some tech involved. However, much of it is totally optional (such as additional tools, apps, sites, that I may recommend throughout). But rest assured, the overarching concepts and process that I teach uses a relatively low-tech approach. If you really wanted to, you could do a heck of a lot of it with just pen and paper! 

A: Unfortunately, no. The private online community is a Facebook group, so you would need to have (or create) a Facebook account to join and participate. However, joining the community is not a requirement for the course. It is an extra benefit because I love the energy that the group creates where everyone is learning/discussing the content, but you will still have a fantastic experience by skipping the Facebook group and just completing the modules within the online portal.

A: I hear you, and I’ve been there too. What makes this course different is that it’s not about doing social media the “standard” way—it’s about doing it your way. I’ll help you create a strategy that fits your unique voice and personality, so it feels natural and aligned with your business. You’ll leave with a plan that works for you, not just some cookie-cutter approach.

A: Let me stop you right there—you are interesting enough! You don’t need to dance on camera or follow trends to attract the right people. This course will help you tap into your unique personality, quirks, and passions to create content that connects with those kindred spirits who just get you. You’ve got everything it takes to stand out in your own authentic way!

A: Queen of Overwhelm, here! I hear you. Everyone is different, so I cannot say for sure if you will become overwhelmed or not. But I can tell you that I have designed this experience very carefully and intentionally so as to literally bring calm to the chaos of our solopreneur brains. By releasing each module one at a time, it reduces the chance of filling frazzled. And with the self-study style, you can consume as much or as little as you want each time you access the materials or log into the portal. And you can always ask questions in the members-only group, and I may even answer your question in a weekly Q&A so I can help you get unstuck!

A: You will have access to the course modules, lessons, and materials for the lifetime of the course – including the most-current version for any time I may update it in the future. You can access the materials as much or as little as you’d like for the lifetime of the course.

A: Yes. Whether you choose self-study or VIP level, you will have the option of making a one-time payment in full, or choosing a payment plan.

A: Proud to offer a 14-day risk-free money back guarantee! You’ve got nothing to lose, and can access up to the first two course modules before deciding if it’s a good fit for you. Scroll up just a little bit further on this page to read the full details on my refund policy.

A: Hi! I’m Alycia Yerves – marketer, designer, educator, and nacho enthusiast. I also happen to be your teacher and I can’t wait to meet ya! You can learn more about me here.

A: The VIP level of this course includes some 1:1 time with me! If you're interested in additional 1:1 offerings, email me.

A: Some really cool stuff, including a 1:1 session with me, Voxer access to me, and more! Click here to get the full VIP deets.

A: No worries—I want you to feel confident in your decision. That’s why I offer a risk-free 14-day money-back guarantee. You’ll have access to the first two modules, so you can get a real feel for the course. If it’s not the right fit, just let me know by Day 14, and I’ll refund your money—no hassle, no questions asked.

" ... I was asked to join the Broadway company of Funny Girl and one day afterward, I was asked if I could go on in the show with the script in hand! ... I wrote a Facebook post about it ... My friend Alycia Yerves read the post and wrote me: "The people who need people hired the best person! Obsessed with this story. Continue to say yes to the universe, it’s inspiring AF. PS: You should make the post public so it can be shared." I hadn't thought to make it "public". But Alycia knows her business so I took her advice. Then I went back to work. Within 24 hours the post had gone viral! The media was reaching out to me personally and to the press dept of the show to interview me. While I was not able to pursue these requests because I had an enormous job to do in a short time these opportunities for self marketing and promotion were none the less there all because Alycia had the expertise and wherewithal to see those possibilities. I think that's at the heart of good public relations, an ability to see the trends and identify the opportunities. And Alycia saw that before it ever occurred to me ... Thank you Alycia for that simple suggestion and its massively beneficial consequences for me. As of today, 4400 'likes' and 1400 'shares'."

Barbara Tirrell, Broadway Actress, Funny Girl

Still not sure? Keep reading!

Hey there, my nail-biting, back-and-forthing, foot-bouncing, popcorn-chomping, fence-sitting, friend! 🙃 


If you’ve made it all the way down here, it’s clear you’re still not 100% certain that this course is for you—even with the 14-day risk-free money-back guarantee! But I get it. Having nothing to lose doesn’t always take away that hesitation, so let me share a few other things I know about you:

01.
YOU MISS YOUR 
EFFIN’ LIFE.

You’re soooo over the time (and stress) involved with marketing your business. Burnt out, drained, and zapped of inspiration, you know there’s got to be a better way. You want to free up your time to spend it with the people, places, and things that light you up. You want to work ON your business, not constantly in it. You can’t pour from an empty cup!

02.
YOU'RE SICK OF HAVING NO PROCESS.

You’ve got big dreams and a story to tell, but you just need a little guidance to do it in a way that feels authentic and effective. Watching your peers crush it on social media can be frustrating, especially when you wish you had a process to make it easier. You’re so ready to figure this marketing thing out and have a digital presence that truly represents YOU.

03.
YOU WANT TO BE MORE CONSISTENT... KINDA.

You work hard and give it your all, but sometimes life gets messy, and sh*t happens, and you fall off the marketing wagon. And you know what? That’s okay! The important thing is getting back in the flow when you can. You’re looking for a flexible, doable solution for your marketing struggles because “done is better than perfect.”

04.
YOU HAVE A STORY TO TELL.

Let’s face it—solopreneurs are a special kind of crazy (and I say that as one myself!). Why choose this chaotic, stressful, uncertain path? Because deep down, you’re a creative dreamer who’s determined to use your story, talents, and passions to help others—and make money doing it! There’s a fire inside you, and your story deserves to be shared with the world.

I can’t say this enough: you’ve got so much going for you!

YOU'RE A DAMN UNICORN!

🦄

You are what makes your business what it is.
So let’s show off the things that make you who you are, because YOU are your brand.

I know you can do this. And I’m here for you every step along the way.

"Alycia has been working with me on all things brand identity; from the very foundational 'what sets me apart' to the very practical 'how do I infuse my brand into my marketing materials.' The time she has spent with me brainstorming alone has been invaluable.  When Alycia and I began speaking I couldn't even articulate what I wanted my brand to be. All I knew about branding and consistency was that I needed some, and didn't have it. She was able to listen to me describe my values, my goals for my brand, the feelings I wanted my customers to experience when reading my marketing materials or interacting with me online - and put it all together ... I cannot recommend her highly enough; if you're on the fence, hire her. You won't regret it."

Michele Dillinger • Online Educator

It’s time to get content-confident and make that shift from clusterf*ck to clarity. 

If you’ve made it this far, you’re a freaking CHAMP. 🙌 I’m excited that you’re seriously considering this course and taking the time to read everything with intention. You’re already showing up for yourself and your business, and that’s something worth celebrating. 🎉

If there’s one thing you take away from my long-ass spiel, let it be this: NO ONE has social media marketing completely “figured out.” We’re all just doing our best with what we know, so let go of that imposter syndrome. Seriously, nobody knows wtf they’re doing. 😆

Social media is not a one-size-fits-all game, and that’s exactly why I’m not teaching you a cookie-cutter approach. I’m here to help you create a content strategy that’s uniquely yours—a strategy that adapts to both the ups and downs of your business and your life.

This course will help you connect with your audience, create content that feels true to you, and get excited about sharing your story. You’ll go from feeling overwhelmed to confident, and from stuck to strategic.

I run my own business, too, so I know how tough it is to balance all the hats you wear while doing ALL the things. 🎩👒🧢🎓 It feels like there’s always something pulling your focus, making it hard to work on your business instead of just in it.

You’re running on caffeine, chaos, and maybe a little too much cheese for dinner. 🧀 (We’ve all been there!)

So, imagine this: What if you could take a breath and finally feel like you’ve got your business-y sh*t together? What if social media marketing didn’t feel like such a time suck? What if it could actually be fun and help you enjoy running your business more?

What would your life look like if you had more time for the people, passions, (and Netflix shows) that light you up?

Creating something meaningful and watching it grow is one of the best feelings in the world, and I truly believe this course will help you experience that. Over the years, I’ve helped business owners like you create custom content strategies that actually work. I wanted to offer that same help to solopreneurs who aren’t quite ready to hire a full-time marketing agency but still need a roadmap.

Content Strategy Doesn’t Have to Suck was created for the burnt-out-but-still-dreaming biz owners like you. ✨ I’m confident this course will save you time, improve your marketing, and help you connect with your audience in a meaningful way.

Plus, you’ll have lifetime access to the course, including all future updates!

Your audience is already looking for you—let’s make sure they find you and connect with what you’re putting out there. You are your brand, and the world needs YOU. Be brave enough to show up as yourself, and your people will find you.

So, are you in? Don’t put it off any longer—your time is now. You deserve this, and I’d love for you to be part of this magical experience. 

I also believe that learning should be fun, so I promise: it won’t suck.

See you inside!


Happily sharing knowledge & nachos,

Self Study Enrollment


  • LIFETIME ACCESS to the materials.
  • 4 training modules full of video lessons, delivered over 4 weeks (+ 2 bonus weeks dedicated just for implemention)
  • Support & additional training in a private Facebook community
  • Downloadable worksheets and additional resource materials to further engage you and deepen your understanding 
  • and much more!
SIX MONTHLY PAYMENTS OF $76
(total of $456)
OR THREE MONTHLY PAYMENTS OF $146
(total of $438)
OR A ONE-TIME PAYMENT OF $397  

⭐️ VIP Enrollment ⭐️


You get everything in the Self Study level, plus:

  • Weekly group coaching Q&A sessions on Zoom with fellow VIPs
  • A one-hour private strategy session with me on Zoom to chat about whatever you'd like
  • 3 months of 1:1 access to me on Voxer for check-ins, questions, etc
  • An adorable custom-designed coffee mug to fuel your marketing momentum!
SIX MONTHLY PAYMENTS OF $191
(total of $1146)
OR THREE MONTHLY PAYMENTS OF $366
(total of $1098)
OR A ONE-TIME PAYMENT OF $997

 “She helped open up new avenues of creative thought ... and was so generous with her resources and energy. It's clear she really enjoys what she does, and that helped an otherwise frustrating process seem fun! We are passionate about our mission, and she took that and fueled it into creativity where we were stuck!” 

Jane Kleiman
Owner, The Calm Within the Chaos

"Alycia is a creative and effective marketing manager. She boosted awareness of our show and supported our efforts as well. It was a true collaboration, but she provided the most effective tools: good artwork, snappy hooks, timely posts.

I'd hire her again in a second."

Dave Seamon
Composer

" ... my website had zero personality ... so my main goal was to put "me" into the business marketing and website. Alycia and her team knocked it out of the park! She made something uncomfortable (me talking about myself and putting myself out into the world) a fun and easy process ... it changed how I view myself in the business world."

Jessica Prohuska
Owner, Roots to Blooms Acupuncture


This is it. 

You’ve reached the very bottom of my sales page. 
There's nothing left to scroll.

You’ve hung in there with me to the very end, and I’ve got no more sparkles or jazz hands to show ya why I think this awesome course is gonna be great for you.

I just really hope you decide to grab a seat in class 'cuz I can't wait to see ya!

Remember: You are your brand.

Alycia Yerves

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